{"id":325,"date":"2022-01-24T17:43:01","date_gmt":"2022-01-24T16:43:01","guid":{"rendered":"http:\/\/www.progetto-henea.it\/the-henea-project\/"},"modified":"2022-01-24T17:56:04","modified_gmt":"2022-01-24T16:56:04","slug":"the-henea-project","status":"publish","type":"page","link":"https:\/\/www.progetto-henea.it\/en\/the-henea-project\/","title":{"rendered":"The Henea Project"},"content":{"rendered":"

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Vorremmo potervi dire che basta raccontare la poesia, la passione, le tradizioni e l\u2019impegno che si celano dentro un calice di buon vino affinch\u00e9 esso trovi il giusto posto nel mercato e la cantina possa portare avanti con serenit\u00e0 le prossime produzioni. But making and selling wine today means doing business in the most complex sense of the term. From technical to commercial management, the company encounters greater difficulties and needs every day that it could ignore or underestimate. The only valid rule is “zero improvisation”. To be able to achieve the desired objectives, a high professional caliber is required in all aspects inherent to the company, high specialization and teamwork.<\/p>\n

The world of wine is complex, difficult to understand and manageable for those who are at the beginning of a new business, whether this is a new entrepreneur or one already involved in the sector but interested in new goals. It is not possible to be immediately efficient in a different production process as well as in the definition of the reference markets; at the same time it is necessary to get the company up and running without worrying about unknown or expensive operational aspects.<\/p>\n

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Henea\u00ae performs the initial tasks of middle management by accompanying the entrepreneur to focus on their objectives and to achieve them without losing the course. The structure has a high degree of specialization with the ease, for the winery, of being able to deal with a single subject capable of carrying out the entire stage of business implementation.<\/p>\n

Henea\u00ae offers answers and services to the complexity of times and is placed side by side with the company and the professional figures that are part of it. Entrepreneur and Henea enter into a temporary, complete and sectoral partnership or strategic alliance capable of bringing about an efficient production organization and making the company independent in a given period of time.<\/p>\n

Viticultural technique, management and marketing are the three cornerstones of the wine production chain.
One cannot do without each other to make the circle close.
A team with a high viticultural vocation focused on oenological and market purposes, the management of the increasingly complicated administrative and formal aspects of the company, a precise and certain definition of objectives, effective marketing activity and targeted management: these are the areas in which the professionalism of the Henea\u00ae team can support the wine entrepreneur.<\/p>\n

Henea provides knowledge, experience, operations and organization. As simple as that.<\/p>\n

Wine reflects who produces it and the best way to do it is to start from a clear vision of productive and territorial identity.<\/p>\n

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Henea is a company in the wine sector that provides skills and services applied to the production and management objectives of wine producing companies. <\/p>\n

Henea’s goal is to give procedure to the growth of a wine company, coordinating and supervising every stage of production and every competence involved. From technical management to marketing, the company addresses aspects and needs to be managed with competence and planning. Our experience puts this at the service of investment, both for complete coaching and for individual projects aimed at growth and profit.<\/p>\n

Henea was born from the meeting of the different and specialized skills of its founders, a rich heritage of multidisciplinary experiences within the wine sector. Around these stories has grown Henea, a reality that with its overall vision on all areas and needs of the sector, stands in support of wine companies, whether they are in the start-up phase or already consolidated and structured. A support that sees the Henea project manager as the only interlocutor between the property and the other professionals involved. <\/p>\n